Float Fall: Hard Time Loving You
After a five year hiatus, the young Belgian duo of Float Fall, consisting of Rozanne Descheemaeker and Ruben Lefever, step back into prominence with a new single called "Hard Time Loving You." If you're anything like me, your first reaction was "can. relate." while scrolling through 90% of your Rolodex. However, if you're lucky to have less crazies in your life, perhaps you're wondering why such a long hiatus. Weren't these the two that stormed the webs back in the day with "Someday" that scored them a major US label deal?
"Hard To Love You" is the first result after parting ways with the label, changing management, and long hours in the studio at home in Brussels. It breaks the curse of being stuck in development hell, all while giving a slow-rising middle finger to anyone else's process but their own. And you know what? Good for them. There's no benefit limiting creative control and this fresh, modern pop song, with its lush synths and crackling beats, is proof.